Stop pitching.
Start scaling.
The closing system for service-business owners who are done pitching and ready to close.
You don't need another script library. You need an operating system that turns the calls you already close into the next ten that book themselves.
Enrollment is now open. Course starts July 20.
$1,997 $1,497
14-day refund
What happens and when.
Your close rate isn't where it should be. Here's why.
You built a business that produces real results. Your work is good. Your reputation gets you on the call.
Then the call ends with "let me think about it" and the deal goes quiet for three weeks.
The reason isn't that you're a bad salesperson. The reason is that no one ever taught you the system the top closers actually run.
What FTA actually delivers: a sales process you can teach. A discovery framework that produces decisions. A pricing presentation that holds. And a pipeline system that doesn't depend on you having an audience.
Not a script library. An operating system.
Nine modules. The system, named.
Luke Logsdon
Luke Logsdon has closed over $100M in business across 30,000+ sales calls and 10+ years of active closing. He has built multiple service businesses and run the close on every one of them. On average, 34% of his closes have come from referrals alone, the kind of pipeline most operators spend ten years trying to build and never reach.
What makes Luke different from most sales teachers: he still actively closes. Most courses are taught by people who haven't sold anything in years. Luke is on three to five pitch calls a day. The methodology in FTA is the system he runs on those calls, organized into a structure anyone can run, not a theory he read in a book.
The way he closes isn't a personality trick. It's a repeatable system. Every move, every objection handler, every follow-up cadence documented into something operators can install in their own businesses in 5 weeks.
What previous business owners say.
"I went from closing maybe 40% of qualified calls to closing 3 out of 4. The discovery framework alone was worth the price."
"I've taken three sales courses. FTA is the only one that gave me a complete system I could actually run on a call without thinking."
"The objection handling module changed how I think about the whole conversation. Prospects don't push back the same way anymore."
One investment. Lifetime access.
The Closer's Wall
Inside the FTA community, your closed-deal volume gets a badge next to your name. Self-reported lifetime totals. The wall is a working scoreboard that turns the course into a long arc, not a one-time purchase.
Each badge unlocks closer-tier-specific Q&A threads inside the community.
Common questions, answered directly.
Most courses teach tactics. FTA teaches a complete operating system: every phase of the conversation is named, sequenced, and drilled. Luke is also actively closing 3 to 5 calls per day, so the material is current.
The system is designed for service-business owners who are excellent at their craft but were never taught to sell. Module 01 addresses the identity and mindset shift before any tactics.
Lifetime access to the course. Every future update is included at no additional cost.
The course releases on a 5-week drip schedule, aligned to your live Q&A calls at 8 PM ET. Module 1 unlocks July 20. A new module unlocks each Monday through August 17. After that, you keep lifetime access to revisit at your pace.
14 days. If you go through the material and it doesn't deliver, you get your money back.
Yes. Your enrollment includes 4 live Q&A sessions across July and early August at 8 PM ET, plus access to the private community where Luke is active.
Close at the rate your work deserves.
You already do good work. Stop letting the close rate be the ceiling.
14-day refund
Enroll Now
Cart closes July 19 at midnight PST. First 20 buyers get a 1-hour 1:1 deal review with Luke.